A FREE "HOW TO START A BUSINESS" CHEATSHEET FOR YOU

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Tailor made checklists and decision making frameworks to help you start your next business.

A large part of starting a business is asking the right questions, coming up with hypotheses and learning how to think like a business owner. Through more than 10 years of experience, I've made a lot of mistakes and done a few things right.

Hi, Allan here. I started teaching myself how to code at 14 and have worked as a Senior Software Engineer at fancy companies like Roblox and Wikipedia. I've also started multiple ventures over the past decade; many of which didn't work, some of which did work. It took me 15 years to learn this, and 10 years of building businesses.

So, how do you feel about avoiding the business mistakes I made over the past 10 - 15 years while learning what worked? The cheatsheet is the first step.

Grab my free cheatsheet

Also, I'll be sending you weekly business insider tips. This is the stuff they don't necessarily teach in school. You have to have done it, and I'd love to share my learnings with you.

    I respect your privacy. Unsubscribe at any time.

    Since the course isn't ready yet, here's an outline of what it will cover.

    Feel free to send any suggestions or requests to courses@allanjeremy.com.

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    Course Outline

    The course is split into 4 sections:

    • Introduction - coach introduction & mental models
    • Ideation - how to come up with and validate ideas
    • Production - how to actually build the product/service
    • Distribution - how to get it in front of customers

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    Introduction

    • What is a business? Why start a business?
    • Mental models - how to think
      • 80/20 rule - 80% of your results come from 20% of your efforts (Pareto’s Principle)
      • 2 by 2s for decision making (Decision matrix)
      • Planning through questioning

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    Ideation

    • Considerations - What type of business would you like to start?
    • Raise money vs bootstrap?
    • North star metric - one number that tells you whether your business is working or not
    • Finding target audience
    • Coming up with ideas
    • Validating ideas before building - explain the need to sell before building (finding demand before actually building product)
    • Pricing - how much should you charge?
    • Key metrics
    • Documents

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    Production

    • Create a Minimum Viable Product (MVP)
    • Gathering feedback and iterating
    • Creating your product / service offer
    • Mistakes to avoid in physical businesses
    • Mistakes to avoid in digital businesses
    • Coming up with processes
    • Growth levers
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    Distribution

    • Sales vs marketing - what’s the difference?
    • Crafting sales & marketing messages
    • Sales
    • Sales funnel - what is it and how to create a basic one for your business
    • Marketing
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    Conclusion

    • Overview of what we went through, upsell & testimonial

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